The Taximeter


Promo Video


Promotional Material



G5 Taximeter

The Schmidt G5 Taximeter is the first interactive taximeter ever developed. It is the most innovative stand-alone taximeter in the world today. It features a fully graphical touch-screen display, 16 GB of memory, automated road tolling, can store and report the details of thousands of fares, the recent location, speed, acceleration and braking history of the taxi in addition to large numbers of shift reports. We worked closely with the engineers to create a full product identity, the complete series of screens on the display, the back-end website, a promotional campaign and strategy, and the promotional material to push the product.

Branding, Websites